Posted 19 Aug 2011 - One gratefully received comment
I’m pleased to share a project I completed recently for a new logistics company called Maze Logistic Solutions.
It’s always a treat to create an identity for an organisation with an instantly evocative name. It’s a particularly clever name for a logistics company, whose job it is to find solutions in complex situations.
The downside of such an instantly likeable name is that you have to be careful not to come up with anything too over the top or obvious.
I believe the design I’ve come up with treads a fine line between an being an obvious reaction and being too subtle. To me this balance is very pleasing.
I’d be interested to hear you thoughts.
If you enjoyed this post why not sign up to get automatic email updates whenever I post something new?
• Subscribe to email updates • Subscribe to my RSS feed
• Follow me on twitter • Join me on Facebook